What is Shopify?
Shopify is a hosted e-commerce platform that lets businesses build and run online stores, take payments and manage products, orders and customers without maintaining their own servers. It is extended through themes, apps and APIs, and offers a Shopify Plus plan for larger, higher-volume merchants.
Why it matters for your business
Shopify lowers the effort of launching and running a store, so businesses can focus on products and marketing. Custom apps and integrations connect it to ERP, inventory and fulfillment systems.
A growing apparel brand launches on Shopify with a custom theme, then adds an integration that sends each order to its warehouse system and syncs stock levels every few minutes.