What is B2B e-commerce?
B2B e-commerce is the online sale of goods or services from one business to another, through a self-service web store, customer portal or marketplace. Compared with consumer e-commerce, it typically involves customer-specific pricing, bulk orders, purchase approvals, quotes and payment on invoice terms.
Why it matters for your business
Business buyers increasingly expect to research and reorder online. A B2B portal cuts manual order entry, reduces errors and lets sales reps focus on relationships instead of paperwork.
A building supplies wholesaler lets contractors log in, see their negotiated prices, reorder from past invoices and pay on 30-day terms, with orders flowing straight into Business Central.