AI · Definition

What is Generative AI?

Generative AI refers to AI models that create new content, such as text, images, code or audio, based on patterns learned from large amounts of data. Large language models are the most widely used type in business.

Why it matters for your business

Generative AI can draft documents, summarize information and power assistants that make teams faster, when it is grounded in your data and reviewed where needed.

Example

A sales team generates first drafts of proposals from a short brief and past winning proposals, then edits them instead of starting from a blank page.

Related terms

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